It's pretty certain that the Loveparade has left Berlin for the forseeable future -  the only question is where it will end up. According to this article from the Berlin newspaper Der Tagesspiegel the Loveparade 2007 will be taking place in the western German city of Essen.

Up until now Essen - a post-industrial (read: rust-belt) part of the Ruhr area - has not had a reputation as a cool techno location, or indeed cool anything . (It should be noted that in 2003, global brand Coca Cola relocated its German headquarters from Essen to Berlin, leaving behind the German headquarters of shoe shop chain Deichmann and discount supermarket Aldi).

Posted at 8:14 PM in